In a shop that's not much bigger than a coffee cart, a Sydney technology entrepreneur is from today selling a wider range of software titles than any other store in the country.

Customers use one of several computer terminals to choose from an initial range of 680 titles and, within five minutes of clicking order, they are handed a disc - with user manual - in a hard plastic case.

All of the manufacturing, including the printing of the manual and cover slip and burning the software to disc, is done on the spot. The only thing missing is the shrink-wrapped cardboard box.

"We've got the widest range in the market and we're never out of stock," Sampson said.

Some of the initial publishers Sampson has signed up include Corel, Ulead, Atari, Activision, Eidos, Ubisoft, McAfee, Kaspersky, Acronic, Sage, Roxia and Eurotalk.