clipped from: timesonline.typepad.com Bess writes: The Home Office plans to “flood the internet” with “positive” interpretations of Islam, according to this fascinating report from the Register. This claims that the Office of Security and Counter-Terrorism (OSCT) is to train pro-Western Muslim groups to “manipulate their Google search ranking” online, in a bid to minimise the Muslim sites belonging to extremists. The official term? “Engine optimisation.” A spokesman for the Home office says cautiously: “ In order to support support mainstream voices, we work with local partners to help develop their communication, representational and leadership skills," he said.
"This support could include media training, which can help make their voices heard more widely, and support the development of skills which allow communities to be more effective in debate."