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The holonomic brain theory, originated by psychologist Karl Pribram and initially developed in collaboration with physicist David Bohm, is a model for human cognition that is drastically different from conventionally accepted ideas: Pribram and Bohm posit a model of cognitive function as being guided by a matrix of neurological wave interference patterns situated temporally between holographic Gestalt perception and discrete, affective, quantum vectors derived from reward anticipation potentials.


In particular, the fact that information about an image point is distributed throughout the hologram, such that each piece of the hologram contains some information about the entire image, seemed suggestive to Pribram about how the brain could encode memories. (Pribram, 1987).